Part of the Creative People and Places programme, Appetite is on a mission to bring the arts into the community. Working with local artists to inspire the people of Stoke-on-Trent and Newcastle-under-Lyme, the team co-create world-class, unforgettable arts experiences enjoyed by thousands. So, how do you package this up into a vibrant and distinctive brand identity?
Brand Identity, Logo Design, Brand Guidelines, Brand Architecture, Digital Design, Print Design, Illustration, Animation, Event Graphics
To reflect the Appetite brand, we designed a logo that embodied its beating heart – the community. To support the brand’s mission, it needed to be inclusive and accessible for all. Its versatile design offers flexibility to theme specific events and projects, whilst retaining the recognition of the core Appetite brand.
As part of the fast-paced events industry, Appetite needs consistent and reactive marketing support. It’s crucial to elevate brand awareness, drive event bookings and increase footfall. Bright, family-friendly designs brought the marketing to life, representing a welcoming community that celebrates the city’s rich heritage and engages artists, communities and audiences across the local area.
“Starbots are great to work with. They are always reliable, deliver to deadlines and go out of their way to make sure they produce what you need when you need it. They create quality designs and make the production process really smooth.”
Heather Dowler, General Manager