Visual concept
The event was a celebration of students’ achievements, and it was key that the programme emanated the same feelings of joy. So, we put bold personality-led visuals and photography of previous successful students at the forefront – perfectly representing The Inspirational Learning Group brand and engaging the target audience.
Consistency in design and theme was critical, particularly when integrating sponsor content and advertising. So, we developed a consistent, modern design style that created a reader-friendly experience. With clear section breaks and minimal clutter, the design style helped the audience to navigate the pages within the programme.